Why Us?

Why choose Magic Journey?

Because we don’t just take trips… we create transformative experiences. At Magic Journey, we believe that travel is much more than moving from one place to another. It’s an opportunity to connect with other cultures, rediscover the world with fresh eyes, and leave a positive impact wherever we go. That’s why we design each itinerary with heart, care, and commitment.

A message from the founder...

Jenny Herrera Lopera

“Magic Journey was born from a deep love for Colombia and our passion for showing the world the best of Latin America. We dream of a way of traveling that is authentic, intimate, human, and transformative for both travelers and the communities that welcome them.

We want to break down the stigmas that have clouded Colombia’s image for years. This country is so much more than its past stories: it’s color, diversity, joy, nature, tradition, and resilience. Colombia deserves to be seen with fresh eyes, with curiosity, and without prejudice.

Furthermore, we believe that language should never be a barrier to discovering and loving this land. We have a warm, professional, and bilingual team that accompanies you every step of the way so you can experience each journey with confidence and connection.

We want everyone who travels with us to take away much more than photos: stories, encounters, lessons learned… and a piece of the heart of each place.”

Traveling with purpose,travel with heart

Every Magic Journey itinerary is unique, just like every traveler. Whether you’re looking for adventure, relaxation, culture, gastronomy, or personal transformation, we’ll guide you to discover authentic destinations imbued with soul, ethics, and magic.

Are you ready to embark on a journey that will change you inside and out?

Travel differently. Travel with Magic Journey.

Our commitment:Responsible and sustainable tourism

We firmly believe that tourism can and should be a positive force for everyone. That’s why we are guided by three fundamental principles:

1. With local communities

We work with local guides, artisans, transporters, cooks, and entrepreneurs in every region we visit. We value their knowledge, respect their culture, and promote sustainable economic development through ethical and fair tourism.

2. With the environment

We design experiences that are environmentally conscious: we avoid single-use plastics, promote low-impact activities, and work with accommodations that have eco-responsible practices. We also educate our travelers on how to reduce their footprint during their trips.

3. With our travelers

We want every trip to be meaningful, safe, and respectful. We foster empathy, cultural openness, and learning. Our travelers are active agents of positive change: they connect, respect, and become ambassadors for a conscious way of exploring the world.